Using Linked In – Fortune Article

Amazing timing! I just received the April 12th issue of Fortune Magazine where the cover story is on job seekers using LinkedIn as a “secret” weapon This is a must read. If I find the link, I will post it later.

The key for all of us is to remember that although LinkedIn is an incredible tool – a must use part of your strategy, it is only a tool. The principles of personal development, developing yourself as a product, learning how to market yourself, and learning how to sell and network are still required skills. The great news is that these are all teachable skills!

The caution is that using any networking without first being sure that you are ready for the public exposure could actually harm you more than help you. Use of the internet multiplies who you are faster than any other medium in history. You just want to be sure that what they see is the image that fits the job that you are trying to find, is easy for others to want to refer you, and shows the value that you can bring to the party.

Have a wonderful holiday weekend!